how anchor text works with SEO

How Anchor Text Works in SEO

Anchor text is an important factor to consider when analyzing the SEO on a webpage, article, or blog. Understanding how anchor text works in SEO will help you increase your link building opportunities which, in turn, will improve your expertise, authority, and trust (E-A-T).


seo checklist

End of Year SEO Checklist

As 2019 draws to a close, it’s time to reevaluate your SEO strategy. As a gift to all of our dedicated readers, we’ve outlined a few items you should include on your end of year SEO checklist. Finish the year strong and prepare for 2020 with these top SEO tips.


writing content for a blog

A Strategy for Writing Good Blog Content

Writing good blog content can generate traffic to your site which has the potential to turn into leads. The content should be relevant and reliable in order to turn first-time users into returning users. In the SEO Diet book, we break down how to write good blog content.


keywords for content

Keywords to Consider for Your Content Strategy

Any good SEO agency will tell you how important keywords are when you are trying to increase traffic to your website. In the SEO Diet, we break down the three different types of keywords to consider. When you’re choosing the right keywords for your next content strategy, it’s important to think about your intent.


301 redirect look up

Why 301 Redirects are Important and How You Can Learn

301 redirects might be confusing for a person or client to see on their website. Even just the name itself, “301 redirect,” sounds like technical jargon. Below we explain what they are and why 301 redirects are important. Learn all there is to know about those three little numbers.


site migration

The Basics of a Site Migration SEO Checklist

A well-organized SEO site migration checklist is crucial for your website. Below are the steps outlined in the SEO Diet book to help you plan, implement, and monitor the migration.


google analytics growth chart

3 Reasons Why You Need Google Analytics for Business Growth

Google Analytics is an underestimated tool that is used to track the growth of your business. By using Google Analytics, an SEO agency or even business owners can monitor the progress or errors that occur within your business. If you just take the time to learn a little about why you need Google Analytics for business growth, your business can prosper in ways you never imagined.


traffic on analytics

How Analytics Can Improve Business

Growing a business organically takes a lot of planning, dedication, and hard work. Sometimes it’s hard to understand the challenges your business is facing or where there are opportunities for growth. But in today’s modern world, Google Analytics is a tool that can improve your business and help you understand what is working for your company and what is not.


seo on whiteboard

How to Do SEO

Are you on a journey to learn SEO on your own? With the help of the SEO Diet, you can learn some of the most important SEO secrets, as well as learn SEO step by step to become a search engine marketing expert! While there is so much to dabble in when it comes to the world of digital marketing, below are some tips to take into consideration when creating an organic strategy for your website. If you take the time to learn all the secrets of the trade and follow our guidance, you can learn how to do SEO all on your own.


reading book of secrets

A Beginner’s Guide to Choosing Keywords

Keywords are a vital component of successful SEO, and it all starts with keyword research. For many people, SEO keywords are elusive and choosing the right keywords can feel like a guessing game. In Chapters 8, 9, and 12 of The SEO Diet, Joe Laratro explains how to choose keywords. There are several SEO keyword tools you can take advantage of to choose the right keywords.