computer, notebook, pencil, glass of water, flowers

Why You Should Create High-Quality Content for Your Website

If you create high-quality content for your website, you are making your brand stand out from your competitors. Adding content to your site drives more traffic and encourages people to come to your site more often to stay up to date on your latest information. We have taken inspiration from the SEO Diet book to create some strategies, tips and techniques to help build your site by adding fresh content to the strategy and website.


people pointing to computer screen

How to Use SEO and PPC Together

Are you looking for the best efforts to generate more leads, drive more traffic to your website, and boost revenue for your business? SEO and PPC are the dynamic duos for your digital marketing needs. Let’s discuss how to use SEO and PPC together to enhance your digital marketing strategies.


how anchor text works with SEO

How Anchor Text Works in SEO

Anchor text is an important factor to consider when analyzing the SEO on a webpage, article, or blog. Understanding how anchor text works in SEO will help you increase your link building opportunities which, in turn, will improve your expertise, authority, and trust (E-A-T).


writing content for a blog

A Strategy for Writing Good Blog Content

Writing good blog content can generate traffic to your site which has the potential to turn into leads. The content should be relevant and reliable in order to turn first-time users into returning users. In the SEO Diet book, we break down how to write good blog content.


computer and breakfast creating content

How to Create Relevant Content

In order to drive more traffic to your site, you’ll need to keep people interested in what you’re offering to them digitally – and it all begins with your content. In order to start creating content that’s relevant to your users, you first need to know who your target audience is, and what they want (so you can give it to them). You can start to create this content by thinking about what and why people search what they search – and it’s usually because they’re looking for answers.


why you should be adding content to your site

Why You Should Be Adding Content to Your Site

A website rich with content provides you with more opportunities to achieve higher rankings in the SERPs. In Chapter 14 of the SEO Diet, Joe Laratro goes in depth by sharing strategies, tips, and techniques for you to follow in order to put a good content development system in place for your site. We’ll give you a brief rundown regarding why you should be adding content to your website on a regular basis.